Wednesday, 25 June 2008

Groove Armada hope to "reclaim" single

Groove Armada have promised to play their hit single 'At The River' now that it is no longer used in a Marks and Spencer advert.

A sample from the track was used in the company's food commercials, prompting the dance act to stop performing it live.

"I think the M&S ad has been off for about a year now, so we can [play 'At The River']," Tom Findlay told Glastonbury Festivals.

"I was so rude about that ad that I think they eventually just withdrew our song from it. It could take a while to totally reclaim the song from them, though.

"The ad was on pretty heavy rotation for a while. But I think we can at least play it again now."

When asked whether they received any free merchandise for letting the store use the tune, Findlay commented: "We didn't get as many M&S vouchers as you'd think, actually.

"But it should keep me in white, medium boxer shorts for a few years."

Groove Armada headline the Other Stage at Glastonbury on Sunday, June 29.



See Also